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Fresh on the menu today:
TYR Sport: TYR—pronounced ‘tier’—Sport engineers technical apparel and equipment for swimmers and triathletes. Named for the Norse god of warriors, the company is populated by athletes, dedicated to re-imagining technologies that help you attain peak performance. Click through now to shop our collection of Men’s and Women’s TYR Sport tri apparel and accessories.
Filtrate Eyewear: Filtrate Eyewear was founded in 2003 by two surfers who believed that quality shades shouldn’t break the bank. Embodying youthful counter-culture and trend-forward design, Filtrate’s affordable protective sunglasses look sharp and can take a savage beating. Don’t miss our collection from the progressive brand.
There’s Still Time! Don’t Miss: Ollydog, Haul it All, Women’s Footwear, Wrightsock, Men’s Footwear, SOG, Men’s Cycling Apparel, Women’s Cycling Apparel; Men’s Shorts, Shirts, & Tees, Women’s Summer Wear, Fjallraven, & Yoga Fit.
IN OTHER NEWS:
Deep Blue Sea: Did you know? June 8 (that’s today!) is World Oceans Day. Though it has been unofficially celebrated since Canada first proposed it at the global Earth Summit in 1992, the international day of recognition and celebration of our oceans wasn’t recognized by the United Nations until 2008. It’s been official for four years now—more than enough to warrant taking a surf day today. For other ideas on how to celebrate, visit The World Ocean Project, The World Ocean Network, and 5Gyres.