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Fresh on the menu today:
Highgear: Born in the heart of the Appalachians, Highgear designs intuitive tools for you to explore the backcountry. Since 1999, they’ve provided the useful functions you need without the added expense of features you hardly ever use. The altimeters, barometers, and chronometers embedded in each of the watches in this collection will help keep your bearings in the backcountry.
Carve Designs: Carve Designs creates beach-inspired apparel for active women. Rooted in the desire to offer female surfers beachwear alternatives to ill-fitting boardshorts, the brand’s designs are feminine, flattering, with a hint of sexy. Click through now for member-exclusive pricing on lifestyle apparel from the progressive brand.
Filtrate Eyewear: Filtrate Eyewear was founded in 2003 by two surfers who believed that quality shades shouldn’t break the bank. Embodying youthful counter-culture and trend-forward design, Filtrate’s affordable protective sunglasses look sharp and can take a savage beating. Don’t miss our collection from the progressive brand.
Ohana Paddleboards: Russell Coble is a seasoned waterman and Robert Reed a consummate craftsman, so it only makes sense that the two lifelong friends joined forces in southern California in 1996 to create Ohana Paddleboards. Their high-performance designs have won all the major paddle board races, including the World Championships.
Surfing and Surfer Magazines: These two magazines highlight the art of surfing. Their feature articles give you a taste for the lifestyles and locales that define the culture of the sport. Every time you open the magazine you feel like you’re stepping onto the beach, feeling the sand between your toes, and sizing up the incoming swell. A year’s subscription will keep you in the know.
IN OTHER NEWS:
On Her Own Breath: Did you know?
On August 23 (that’s today!), 2011, Austrian mountaineer Gerlinde Kaltenbrunner summited K2 to become the first woman in the world to stand atop all of the fourteen 8,000-meter peaks without supplemental oxygen. Most climbers use oxygen above 8,000 meters because the human body cannot produce enough hemoglobin in the bloodstream to acclimatize to that elevation. Various forms of high altitude sickness set in, resulting in dizziness, extreme fatigue, rasping breath, poor muscular coordination, and with prolonged exposure, death. For this reason, mountaineers call it the “Death Zone,” and Kaltenbrunner entered the Death Zone six times on unsuccessful attempts on K2, which is considered the most difficult of the 14 peaks to climb, before her successful summit bid.